Budding UR Scientists and Science Communicators

News Article by Tracey Baas, URBEST Executive Director

Emily Boynton and Molly Miles from URMC’s Department of Public Relations and Communications met with a small group of URBEST trainees to discuss how the Medical Center and other academic institutions are sharing science in the social world we live in. They provided some examples of different types of visuals and videos that get great engagement on Facebook, Twitter and other social media sites. The goal?  URBEST and The Public Relations and Communications team wanted to find and offer prizes for three original visuals or videos from students and trainees that highlight UR innovation and research. Money, video packs and fame!

First prize was awarded to a team of scientists: Chris Goodwin and Sierra Fox from Biochemistry and Molecular Biology and their camera man Nicholas Nobiletti from Pharmacology and Physiology for What Is CRISPR? They split $750 of prize money.

Second prize was awarded to Adam Cornwell from Biomedical Genetics for Bytes and Bio. His win was $500 in prize money.

Third prize was more difficult. It was finally decided that third place would be split between Robert Hoff from Pathology for Aging, and  Marhiah Castorena Montoya (AKA GalWithTheGlasses) from Translational Biomedical Sciences for What Do Scientists Do? Streaking Plates.  They split the $250 prize money.

Each team was awarded a Joby Gorilla Tripod and a Rode VideoMic Me Directional Microphone for their smart phones, and their social media creation was promoted at URMC’s flagship social media page: UR Medicine Facebook. Stay tuned for more of their creations!

Tracey Baas | 7/13/2017