Advantage Credit Union Delivers on Commitment to Support Patient Care

Thanks to Advantage Federal Credit Union’s Friends of Strong Debit Giveback Card, URMC Branch Manager David Samuelson, and Marketing and Business Development Strategist Laura Durant, stopped by to visit Friends of Strong Memorial Hospital and deliver a $2,500 check in support of patient care initiatives throughout the hospital.

Showing Our Appreciation for Front Line Staff via New Coffee Initiative

Friends of Strong launches initiative to provide complimentary coffee to front line staff during the month of June—chipping in $1,000 of seed funding to begin rolling deliveries of the much-appreciated refreshment to units and teams.

Psychiatry’s New Family Lounge Opens with Support from Ronald McDonald House, Friends of Strong

Families of children receiving mental health services through the Department of Psychiatry now have their own dedicated space to rest and relax. Developed in partnership with Ronald McDonald House Charities (RMHC) of Rochester and the Friends of Strong Memorial Hospital, it offers families a play area and laundry facilities, as well as complimentary beverages and snacks.

New ‘Light Up Strong’ Initiative Shows Our Support for Patients, Families

Many illnesses today are known by name, and also by color. That's just one reason Strong Memorial Hospital—thanks to the generosity of Friends of Strong—is now going red, blue, green or gold, depending on the observance. Splashes of color outside SMH now greet patients, families and guests when they arrive—creating a friendly and welcoming environment while also raising awareness of the illnesses we research and treat here at URMC.

Friends of Strong Gift Helps Fight Glaucoma

Friends of Strong funds the purchase of state-of-the-art glaucoma equipment for Flaum Eye Institute.